DIY Musician Podcast   /   #227: Marketing trends to watch in 2019

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Subtitle
The foundations of music marketing stay pretty solid: capture attention, offer value, lead listeners on a journey from awareness to action. But the house you build on that foundation is always shifting. What older marketing strategies still work for...
Duration
01:13:55
Publishing date
2019-02-21 22:54
Link
http://diymusician.libsyn.com/227-marketing-trends-to-watch-in-2019
Contributors
Enclosures
DIYMusicianPodcast_Episode227.mp3?dest-id=807995

Shownotes

The foundations of music marketing stay pretty solid: capture attention, offer value, lead listeners on a journey from awareness to action. But the house you build on that foundation is always shifting. What older marketing strategies still work for musicians in 2019? What are the new tools to tell your story? How do the shifting expectations of your audience alter your approach? In this LIVE taping of the DIY Musician Podcast, CD Baby's Kevin Breuner and Chris Robley will discuss what effective music marketing looks like today — and tomorrow.