Digital Sport podcast with Dan McLaren

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The Digital Sport podcast is a twice-weekly show by founder, Daniel McLaren. He sits down to chat 1-2-1 with some of the most interesting and inspiring people in the sports/tech industry. Finding out what they are passionate about, their career journey, the highs (and lows) and what they're working on now. Make sure you subscribe!

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The Digital Sport podcast is a twice-weekly show by founder, Daniel McLaren. He sits down to chat 1-2-1 with some of the most interesting and inspiring people in the sports/tech industry. Finding out what they are passionate about, their career journey, the highs (and lows) and what they're working on now. Make sure you subscribe!
🇬🇧 English
last modified
2019-11-07 16:55
last episode published
2019-11-06 15:10
publication frequency
8.92 days
Dan McLaren author  
audioBoom owner  
Number of Episodes
Detail page
Technology Business Sports & Recreation Careers



Date Thumb Title & Description Contributors

Sports Publisher Summit: A discussion with our panellists

Digital Sport's Editor James Bayliss discusses Snack Media with Tom Jones before expanding on certain points made during the event with a few of the panellists on the night.
The Digital Sport Insider author

The growing importance of sports tech for performance enhancement ft. Sportlight’s Raf Keustermans

This episode welcome Raf Keustermanns, the CEO of Sportlight Ltd, who are looking to make a huge impact in the world of football and sport technology.
The Digital Sport Insider author

What are the problems grassroots sport and personal development are facing and how can digital help it going forward? ft. Jamie Foale and Chris Darwen

Who's responsibility is it to look after grassroots sport? Is sporting analysis and player development improving with digital or is it being hindered? All this and more with Playfinder's CEO, Jamie Foale and Total Football Analysis' Founder, Chris Darw...
The Digital Sport Insider author

Where does cricket go from here? A recap ft. Andy Muggleton, Chris Hurst, Owen Hughes, Fiona Staines and Steve Lyle

We had a great time listening to our wonderful panellists discuss the future of cricket at the home of the sport itself, Lord's. If you want a recap on the event, or hear some of the main topics that were discussed, listen here to our post-event interv...
The Digital Sport Insider author

Talking Publishing with Niall Coen - CEO and Founder, Snack Media

This week we talk the future of digital publishing with Snack Media's Niall Coen. From advertising and sponsorhsip through to branded content and influencers, we discuss the creation and distribution of sports content in a world that's becoming increas...
The Digital Sport Insider author

The Silly Season of Events: With Rupert Pratt

It's that time of the year: awards ceremonies and events galore are taking place. Digital Sport's Chris McMullan and Rupert Pratt sit down to chat about the variety of sports industry events that have taken place over the last few weeks, what we learn...
The Digital Sport Insider author

Growing Rugby Through Digital Innovation

Back in February we brought together a panel of rights holders and a brand sponsor for a chat about the future of rugby. This could be a key 15 months or so for a sport that has a golden opportunity to grow in key areas around the world. With a World ...
The Digital Sport Insider author

The Changing World of Online Content with Football Blogging Awards Founder, Anthony Cooper

Anyone with a phone and an internet connection can be a publisher these days. But being a content creator means putting your head above the parapet and putting your own creations out there into the world. We chat about the creators, some of whom have ...
The Digital Sport Insider author

DSLondon - The Future of Sports Marketing w/ The FA, Bleacher Report and Fantastec

We bring you the recording of March's Digital Sport London event "What Now for Sports Marketing".  With Georgina Lewis, Head of Marketing, The FA; Gideon Reeves, International Commercial Director, Bleacher Report; Steve Madincea, CEO, Fantastec; and N...
The Digital Sport Insider author

Jonathan Earle, Customer Director - Sports Media, Sportradar

After a brief hiatus the Digital Sport Insider podcast is back, with editor Chris McMullan in the hotseat for an interview with Sportradar's Jonathan Earle. Talking all things sports media, the discussion veers into trust and fake news...
The Digital Sport Insider author

TV to Digital w/ Yahoo, Eleven Sports, Stream Time & Sportradar

November's Digital Sport London event, presented by Sportradar, was around the very timely topic of OTT and live streaming - including what is the difference between the two - under the heading of 'the changing face of sport on TV'. Eleven Sports have...
Dan McLaren author

Esports - The Future of Live Sport? w/ Roisin O'Shea (Fnatic), Chester King (British Esports Association) & Chris Paget (Sheridans)

Recently I was lucky to host a panel on esports - looking at the live event and fan engagement side of the industry, and what this meant to the sports audience we were sat in front of.  It's a fascinating discussion that addressed a number of points t...
Dan McLaren author

Talking US & UK with Jamie King (NFL UK), Rob Calder (ECB), Jason Brisbane (NFL UK) and Moritz Gloeckler (Sportradar)

From October's Digital Sport London event, this is the full panel conversation as we looked at what US and UK sports could learn from each other.  Jason Brisbane, Head of Community at NFL UK, Rob Calder, Commercial Director at the ECB, and Jamie King,...
Dan McLaren author

Gail Emms MBE, Olympic Silver Medallist & Head of Marketing at LAPS

Gail is one the UK's most celebrated and successful badminton players of all time. An Olympic Silver Medallist in Athens 2004, World Champion, European Champion, All England Badminton Champion... the list goes on.  We talk about two life changing mome...
Dan McLaren author

Robin Clarke, SVP International at Endeavor Global Marketing

Robin has one of the most exciting new roles in marketing, as he heads up Endeavors offering to clients. A business that brings together disparate properties including the Ultimate Fighting Championship, Miss Universe, IMG Live and much much more.  In...
Dan McLaren author

Doug Bernstein, General Manager at House of Highlights

Doug has been at Bleacher Report for over 7 years and not only central to the social media strategy of the publisher, from being VP for Social since 2015\. But during that time he discovered an Instragram account called House of Highlights with around ...
Dan McLaren author

Russell Stopford, Chief Digital Officer at Paris St Germain

Russell heads up the digital team at PSG and brings with him a wealth of experience that includes spells at FC Barcelona, Manchester City and Perform Group. In our chat we talk in-depth about the recent PSG/Jumpman collaboration for the new Champions ...
Dan McLaren author

Ryan Gallace, Head of EMEA at social media analytics firm Shareablee

This week Dan catches up with Shareablee's Ryan Gallace to talk social media analytics and 'big data'.  We talk about the use of data a lot in the sports industry, both from a business and a performance perspective. And when it comes to social media w...
Dan McLaren author

João Presa, Co-Founder & COO at

In the final instalment of my short series looking at those who have set up sports business, I got to chat on Skype with the co-founder of community live streaming platform mycujoo, Joao Presa. In it we discuss the origins of the idea, the benefits of...
Dan McLaren author

Steve Madincea, founder/CEO at Fantastec and ex-founder at PRISM

In the second of our brief series looking at sports business founders, this time Dan spoke to the founder of leading agency PRISM, Steve Madincea.  Steve's journey has been one as interesting as you're likely to hear with so many lessons learnt along ...
Dan McLaren author

Duncan Burbidge, co-founder & CEO at StreamAMG

This is one in a very short new mini-series that, instead of looking at individual careers or topics, it's about how someone has gone about starting and building a successful sports business.  Duncan Burbidge is co-founder of streaming company StreamA...
Dan McLaren author

Daniel Sprügel - Founder of Sports Maniac and Germany's leading sports marketing podcaster

Daniel is Germany's leading sports marketing podcaster as well as consultant to clubs, leagues and brands. Helping them produce industry leading podcasts, devise strategies around voice marketing and digital transformation. I was keen to find out his ...
Dan McLaren author

Dan Bradley - Director of Video, Sports at VICE Media

VICE are based in New York City and have a long pedigree in telling stories, whether it be written or in video as the emphasis has been for the last few years.  But unlike others who are struggling to deal social media algorithm changes, VICE have pla...
Dan McLaren author

Optimising player performance through technology with Kitman Labs CEO, Stephen Smith

Away from our usual chats on sports marketing, this week I spoke with the CEO of Dublin and San Fransisco based 'athlete optimisation system' Kitman Labs. This episode with recorded just ahead of the England v Croatia World Cup semi-final, so we go in...
Dan McLaren author

OTT, boxing & launching in the US with DAZN's Joe Markowski

The day after DAZN officially launched in the United States, I spoke to their SVP for Revenue, Joe Markowski. He's been with DAZN since the start and worked out in Japan, one of their key markets, for a couple of years. Earlier this year DAZN shocked ...
Dan McLaren author

Embracing tradition and technology the Wimbledon way with Alexandra Willis, Head of Comms, Digital & Content

Wimbledon is rightly heralded as one of the leading sports events in the world, not just because of what happens on the court but also by their ability to remain true to their values and history whilst having innovation and technology at their core.  ...
Dan McLaren author

World Cup fever & Digital Transformation with The FA's Russell James and Damien Cullen

In this week's show I got the opportunity to visit Wembley on the day of England v Colombia to talk to Russell James, Digital Engagement Director, and Damien Cullen, Senior Video Manager, at The FA. The initial talk is obviously about the World Cup, t...
Dan McLaren author

*RELOAD* Talking Esports with Malph Minns, Vas Roberts and Jonny Madill on Pete Townshend's boat!

Circling back onto one of my favourite early episodes of the podcast. Not only did we get chance to talk esports when it was just taking off within 'traditional' sports but also because we got to record it in a professional recording studio... on Pete ...
Dan McLaren author

The Evolution of Sports Talk Radio with Love Sport Radio's Kurt Edwards

Kurt Edwards is Commercial Director at London's newest sports radio station Love Sport Radio. They have launched an unashamedly London biased radio station and have worked closely with fans to make them central to the new offering. With former talkSPO...
Dan McLaren author

Live from The FBAs with Arsenal Fan TV, 442oons, Palmers FC and more

The Football Blogging Awards, run by our colleagues at Snack Media, is the Oscars of the football blogging world. Rewarding not just the professional setups at the likes of Copa90 but amateurs doing it for the love of the sport and their team. During ...
Dan McLaren author

Romily Broad on Digital Transformation and the challenges football faces right now

Romily is a fascinating person who has an in-depth view on the challenges football is facing. Not just the ones we're used to talking about, but those BIG things that are happening behind the scenes and could be make-or-break for the sport we love. Wi...
Dan McLaren author

At the Sports Tech Awards with HOK's Managing Principal Chris DeVolder

In this week's show I try my best to surmise what took place at the Sports Technology Awards Tech Talks. A short series a presentations by leaders from Diageo, Gatorade, Hinsta Performance and HOK.  After the talks finished I managed to catch up with ...
Dan McLaren author

How to Engage with 'Next Gen' Fans with Simon Farrant (Opta), Nick Speakman (Sporf) & Richard Johnson (Social Chain)

This week saw the 3rd #DSManchester event take place, this time at the HQ for Social Chain in the heart of the city. We covered many topics, starting off with the furore around the FA Cup tweet by the FA. Was it a light hearted piece on content that e...
Dan McLaren author

Talking Technology, Innovation & Education with Matt Mead and Carl Southwell from Chelsea FC

Not everything you see that leads on technology and innovation takes place at the elite end of sport. Sometimes you have to dig a little deeper to find out what is going on and who you can learn from in the industry. This week's guests are Matt Mead, ...
Dan McLaren author

SportsPro Live 2018 with McLaren F1, FIBA and GameOn

This week Dan has been at SportsPro LIve at the ExCel Arena in East London, an event that Digital Sport was a Media Partner for. During the day we spoke to Ben Payne, McLaren F1's Head of Esports, to talk about their own programme and F1's announcemen...
Dan McLaren author

Esports Recap from March's Digital Sport London event

At our most recent event in London, we brought together some of the best in the industry to speak about esports. This isn't a new topic and we've probably hours of content just from the podcast episodes about the subject and how it fits into tradition...
Dan McLaren author

The March Wrap Podcast with adidas, MLS, Infinity Esports and SportsTechX

With four podcasts out already this month, Dan takes a look back at the best bits from his chats with Joe Hills (Infinite Esports), James Ruth (MLS), Stephen Cleary (adidas) and Benjamin Penkert (SportsTechX). You can hear how EA and MLS are developin...
Dan McLaren author

*BONUS* Tango Squad and Pogba with Gareth Leeding (We Are Social Sport) & Stephen Cleary (adidas Football)

At the recent Future Fit event from Campaign Magazine, Dan got the chance to sit down with adidas and We Are Social.  Gareth and Stephen have been working together for a number of years and helped the brand become one of the best when it comes to mixi...
Dan McLaren author

The European sports tech scene with Benjamin Penkert, Founder at SportsTechX

Benjamin is the founder of SportsTechX and recently became Head of Consulting at the LeAD Sports Accelerator based in Berlin.  He did start working within sport until last year when he decided to take a look at the startups scene within sports and ver...
Dan McLaren author

eMLS and esports with James Ruth, Senior Director at MLS

As we carry on our look into the massively interesting world of esports, where better to go than one of the newly formed competitions that kicks off next month.  James Ruth has led the MLS team in working closely with EA Sports over the last 2 years, ...
Dan McLaren author

Joe Hills, Strategic Partnerships Director for Infinite Esports Entertainment & Host of the Esports Roundtable Podcast

This month we’re taking a look into the much hyped world of esports. Something you’ve been able to hear much about over the last couple of years at conferences but this year feels like there is much more organisation and momentum behind what’s going on...
Dan McLaren author

Matt Pound, Head of Communications at International Table Tennis Federation

With the ITTF World Team Cup just starting at The Copperbox in London, it's a great time to find out what is happening at the ITTF.  With table tennis maybe not one of the major sports in the UK, at an elite level anyway, it certainly is in other coun...
Dan McLaren author

Matt Riches, Commercial Director EMEA at Tough Mudder

Matt is a recent member to the Tough Mudder crew, joining the company in November last year after a period working agency side for one of their sponsors, Lucozade.  Our paths crossed a few years ago when we were both at Carat, but he stayed on until 2...
Dan McLaren author

James Elliott, Founder at Room9 Group and former UFC VP and General Manager of EMEA

James is a commercial sports rights executive with over 18 years of experience and a strong, proven track record in delivering results and growth across all sports rights sectors, including; broadcast, digital, athlete representation and live events. ...
Dan McLaren author

Digital Sport Discuss: Virtual & Augmented Reality, OTT and #DSManchester

Dan McLaren and Chris McMullan get together to discuss the upcoming 'topic of the month', which for February will be Virtual and Augmented Reality (and everything in between). To help us understand this trend in sport, we get some insights from BBC Sp...
Dan McLaren author

Laurence McKenna, co-host of The True Geordie Podcast & Creative Director

This week we spoke with podcast legend and co-host of the madness that is the True Geordie Podcast, Laurence McKenna. A man who best tries to sum up his role as that of Creative Director. Laurence is an experienced podcaster and YouTube creator/editor...
Dan McLaren author

OTT Roundtable with QPR's David Scriven and StreamAMG's Matt McKiernan

Sponsored by StreamAMG. Ahead of the #DSManchester event on 25th January, Digital Sports's Dan McLaren and Chris McMullan made the trip over to QPR's Loftus Road to speak to David Scriven and Matt McKiernan about our topic of the month, OTT. In this ...
Dan McLaren author

Tom Hines, Senior Content Manager at Arsenal FC

Tom is currently the Senior Content Manager (basically Head of Content) at Arsenal. A team known for their great use of digital over the last few years that operates on an international level. Previous to Arsenal, Tom was part of the initial BT Sport ...
Dan McLaren author

Introducing Series 2: Talking OTT, Digital Sport Events & 2018 Predictions

As we kick off a new year and come back from a winter break, there is much to look forward to. Digital Sport's Chris McMullan and Dan McLaren get together to welcome in 2018 and discuss what is happening at DS HQ this month and cover our 'topic of the ...
Dan McLaren author

Sean Jarvis, Commercial Director at Huddersfield Town FC

Sean Jarvis is Commercial Director, and sits on the board, at Premier League newcomers Huddersfield Town. Sean’s career in sport has spanned over 20 years and has including everything from working with The Premier League, the launch of Super League and...
Dan McLaren author