HubnSpoke | HubSpotting with Adam Steinhardt and Zaahn Johnson

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Join the The Kingdom as we cover all things Marketing. We are content marketing experts, combining our social media and digital marketing skills with the powerful HubSpot Sales and Marketing Software. Is your business looking for an advantage that disrupts your marketplace? Find out more at https://www.thekingdom.com.au/hubnspoke

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Website
https://www.thekingdom.com.au/hubnspoke
Description
Are you looking for a light-hearted, entertaining Podcast on HubSpot, Social media, sales and marketing? Would you like to be informed by experts and entertained at the same time? Welcome to HubnSpoke, with Adam Steinhardt and Zaahn Johnson. Adam is the Managing Director of The Kingdom. A Platinum HubSpot Partner from Adelaide, South Australia. Zaahn is hilarious, a former catwalk model and now social media, loving, full-time HubSpot wiz. The Kingdom is the HubSpot International Partner of the Year, 2015. HubnSpoke is a show that talks about all things HubSpot, with anecdotes from daily adventures of living and breathing the digital marketing revolution. This podcast is perfect for business owners, passionate sales and marketing professionals wanting to get the latest inbound marketing information while having a chuckle. Find more at https://www.thekingdom.com.au/hubnspoke
Language
🇬🇧 English
last modified
2019-11-06 23:44
last episode published
2019-11-06 03:12
publication frequency
21.17 days
Contributors
The Kingdom author  
Adam Steinhardt owner  
Explicit
false
Number of Episodes
56
Rss-Feeds
Detail page
Categories
Technology Business Education Management & Marketing Software How-To Educational Technology

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Episodes

Date Thumb Title & Description Contributors
6.11.2019 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 56 - 21 Trade Secrets for your Website Part 3

Episode 56 was all about an inbound marketing tips and tricks page, featuring 21 Trade Secrets on website building. We discuss the numbers 15-21 in part 3 on ways to fire up your website with simple innovations. Are you looking for small ways to make b...
7.10.2019 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 55 - 21 Trade Secrets for your Website Part 2

Episode 55 was all about an inbound marketing tips and tricks page We discuss the numbers 8-14 in part 2 on ways to fire up your website with simple innovations. Are you looking for small ways to make big improvements on your website? As Inbound mark...
Adam Steinhardt author
26.09.2019 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 54 - 21 Trade Secrets for Your Website - Part 1

Episode 54 was all about a powerhouse web page, featuring 21 Trade Secrets on website building. We discuss the first 7 of 21 ways to fire up your website with simple innovations. Designed to have an immediate impact, these trade secrets will get you m...
Adam Steinhardt author
19.09.2019 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 53 - Frictionless Sales and Inbound 2019

The HubnSpoke team are back at it, with Episode 53. In this Episode, Zaahn Johnson and Adam Steinhardt investigate Friction Free Selling. HubSpot has launched a new accreditation, Frictionless Sales. It's free and a good way to get your sales team mor...
21.05.2018 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 52 - Discover the New HubSpot Service Hub

Episode 52 of HubnSpoke sees the HubSpot expert team of Zaahn Johnson and Adam Steinhardt discuss the all new features of the HubSpot Service Hub. It's an entirely new part of the HubSpot platform, one that is very exciting for sales and marketing pro...
3.05.2018 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 51 - Integration of HubSpot with Facebooks' New Paid App

Discovering Facebook Workplace Adam Steinhardt and Zaahn Johnson talk about the Facebook Workplace connection with Facebook. Looking at the home page of a website and investigated the Calls To Action on the page. We examined the webpage information.  ...
30.04.2018 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 50 - Special Guest HubCast Star, George B Thomas

This week's special edition, we welcome the veteran of no less than 172 HubCast podcasts, George B Thomas. We are delighted to have George on the show to discuss his latest move from Impact to Impulse, both major Diamond HubSpot partners in the United...
26.04.2018 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 49 - The HubSpot New Menu Structure

We examine the new menu structure of HubSpot, with the unification of the Sales and marketing menu HubSpot now has successfully unified the two different platforms. We discuss the merits of the new menu and reveal some ways we think HubSpot can improve...
12.04.2018 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 48 - Sales Dashboards That Motivate Sales Teams

The Kingdom digital marketing experts and HubSpot Platinum partners dig into the sales CRM benefits of reporting dashboards that allow you to create a competitive environment for your sales team. HubSpot success is determined by how well you train sal...
5.04.2018 http://static.libsyn.com/p/assets/1/1/1/2/11129e9c8f2ee706/HubnSpot_Logo.jpg

Episode 47 - 9 Months of Great HubSpot Features

Welcome back to HubnSpoke Episode 47. After a leave of absence, Adam Steinhardt and Zaahn Johnson return to the HubnSpoke podcast talking about the HubSpot Facebook Ads Add-on. Facebook ads are very much a part of every day digital marketing life. Th...
Adam Steinhardt author
22.06.2017

#46 Clever Reporting Tricks to Improve Marketing ROI

Are you looking to make the most of your inbound marketing and advertising efforts? Investigating Reporting - Clever reporting tricks to maximizing ROI. Inbound marketing is the process of attracting people to your website with engaging content. In t...
15.06.2017

# 45 - A Surprising Answer to What is the Best Automated Sales and Marketing Platform?

In today's episode 45 of HubnSpoke we ask the question, What is the best automated sales and marketing tool for business? The answer is none of them if you don't plan to make a significant investment in training and change management. The business cas...
31.05.2017

# 44: The Power of Evergreen Content on Your Website

Are you creating evergreen content? Evergreen content is content that has an unlimited shelf life. Ideally, you wish to create content that is rising the Google search engine rankings. It takes a long time to get your pages ranked on Google. If you are...
18.05.2017

Episode 43 Discover Why Your Website Should Be The Centre Of Your Digital Marketing.

It's the HubnSpoke flashback episode. We go back to the basics of the reason why we have a podcast. Why is it called Hub and Spoke? Creating the content on your website is the central point. From here you are able to publish your content and distribut...
8.05.2017

Episode 42 - Why Your Business Needs Facebook Advertising.

Are you wondering about the power of Facebook marketing? Is your business using Facebook to its full power? Are you wondering if Facebook is a business tool? A common assumption is that Facebook is not for B2B, but how do you know if you have never tr...
1.05.2017

Episode 41: 6 Tips To Get Your Sales Teams Firing with HubSpot

We look at the different ways that have spot can show that you have sales lead activity on your website. How do you more sales and leads from HubSpot? Discover 6 Tips to get your sales team firing. Is your HubSpot Lead Scoring turned on and functioned?...
20.04.2017

#40: The Form Guide on Inbound Sales Lead Creating Forms

The HubnSpoke team of CEO, Adam Steinhardt and social media expert, Zaahn Johnson talk about the form guide on HubSpot forms. The HubSpot form tool is a key to the success of your inbound marketing sales-lead generating website. {{cta('fe87b0fe-0e42-...
18.04.2017

#39 - Is Inbound Marketing The Same As Content Marketing?

  Is Inbound Marketing the same as Content Marketing? Is there such a thing as Inbound Content Marketing? So what is the difference? Should you do both inbound marketing and content marketing? Do you need both? Are you using traditional media and w...
10.04.2017

#38 - The 3 Must-Have Web Pages to Drive Organic Traffic

Today we discuss three important and oft-forgotten web pages your website must have but probably does not. These are the three most important pages to drive valuable organic web SEO traffic. After years of being a leading advertising agency and award-...
7.04.2017

#37 - How and When To Use Hashtags and @ Signs

In this edition of HubnSpoke, we investigate how and when is the best time to use Hashtags and @ mentions with your social media platforms. The Kingdom Social Media Expert, Zaahn Johnson and CEO Adam Steinhardt, help you understand the best way to get...
29.03.2017

# 36 - Why #SMMW17 has Facebook as the #1 Business Tool You Need

San Diego was the location as over 4000 social media, content marketing, inbound marketing, podcast, and digital sales and marketing experts from all over the globe gathered for Social Media Marketing World 2017. The Kingdom's inbound marketing experts...
21.03.2017

#35 - The Five Essential Elements For A Successful Blog

The Kingdom inbound marketing experts discuss the five essential elements for a successful blog. Are you wondering how to get started with blogging?  What is the difference between a blog and a regular website page?  A blog provides commentary and al...
14.03.2017

# 34 - The 5 Must-Have Lists For Your HubSpot portal

Are you a HubSpot user? Chief Executive Officer, Adam Steinhardt and social media expert, Zaahn Johnson discover the five different List that every HubSpot portal should have. Let's investigate some must have lists for your HubSpot portal. The custome...
7.03.2017

#33 - Why You Must Focus On "The Why" You Are Doing inbound Marketing

We investigate The Why behind what you are what you are doing with your inbound marketing, content marketing and any marketing. This may be a huge episode, but if we focus on what you are doing and why you are doing it. What is your Why? Why are you ...
2.03.2017

#32 - The Five Point SMART Guide To HubSpot Success

The HubnSpoke podcast team of Zaahn Johnson and Adam Steinhardt talk about Five Hidden Keys to HubSpot Success. How do you ensure HubSpot is successful for your business? We take the SMART acronym and turn it on its head to get a new perspective on ho...
27.02.2017

#31 - Why You Should Be Updating Your Website Daily

On this episode of the popular HubSpot podcast, HubnSpoke, the content marketing team of Adam Steinhardt and Zaahn Johnson investigate why your business should update your website every single day. The old way of building a website based on a long draw...
22.02.2017

# 30 - Marketing Automation or Website Content. What Comes First?

Content vs. marketing automation? What comes first? Our Inbound marketing experts, Adam Steinhardt and Zaahn Johnson discuss powerful marketing automation workflows, or is it content marketing? What should be created first? Discover five helpful work...
20.02.2017

# 29 - The 10 Hidden HubSpot Email Features That Blow Mailchimp Away

Email marketing is a critical part of your content marketing strategy. Many businesses use tools like Mailchimp to send email. In Episode 29 of HubnSpoke, our inbound marketing experts, Managing Director Adam Steinhardt and Zaahn Johnson deep dive into...
15.02.2017

#28 - Discovering The Hidden Costs of HubSpot - Change Management

People often wonder how much the HubSpot investment costs? One of the hidden challenges when deploying HubSpot is the effort required affect change management with your team members. Any powerful marketing technology software platform is difficult to ...
13.02.2017

# 27 - Speed, Quality, Price, Which Two Should You Pick For Your Website?

�� The Kingdom content marketing experts are back in the same room in Adelaide today, in the pre-Valentines Day edition of HubnSpoke. Last week, while in the USA, the team recorded the HubnSPoke Podcast with Call Recorder for Skype. Are you looking at ...
9.02.2017

#26 - 5 Tips To Create Outstanding Onboarding Questions

The HubnSpoke team of Adam Steinhardt and Zaahn Johnson are separated across the Pacific again this week, but that can't stop them from speaking about inbound marketing best practices. The dynamic duo are committed to creating the best inbound website...
1.02.2017

#25 - How Good Imagery Can Take Your Message Further

In this episode the HubnSpoke team of Adam Steinhardt and Zaahn Johnson collaborate across international waters to discuss one of the most common pitfalls of business blogging and social media strategy - poor quality images. From California, Adam provi...
27.01.2017

#24 The Sales Funnel Explained with Ice Cream

How does ice cream relate to your sales funnel? In the digital age, it's all about building trust with your potential buyer through your website. But how do you know how to attract them to your website to begin with? How can you engage with your consum...
23.01.2017

#23 - Why all HubSpot Websites Should Have An e-Commerce Store.

Content marketing and e-commerce experts, Zaahn Johnson and Adam Steinhardt discuss the power of HubSpot when working in conjunction with the global e-commerce platform, Shopify. Everyone should have an e-commerce site. Having your goods and services...
18.01.2017

# 22 - Discovering Hidden Features In HubSpot: Part 4 Lead Flows

Are you a HubSpot user looking to get the most out of the powerful sales and marketing software platform. The HubnSpoke team is here to help you with all your inbound marketing challenges. Are you wanting to get more leads and sales from your content m...
16.01.2017

#21 - Kicking Off 2017 with The New HubSpot Facebook Ads Manager

Welcome back to HubnSpoke, Managing Director, Adam Steinhardt and Social Media wizard, Zaahn Johnson are kicking off 2017 with plenty of engaging automated sales and marketing conversation. In this episode, we deep dive into the brand new releases fro...
28.12.2016

#20 - The 12 Coolest Mar-Tech Tools of 2016

The HubnSpoke team of Adam Steinhardt and Zaahn Johnson are here to round up the year of exciting technology developments in Inbound Marketing for 2016, with a particular focus upon HubSpot, a powerful cloud-based sales and marketing platform. The year...
22.12.2016

#19 - Investigating The Misunderstood Features In HubSpot: Part 3 - Lead Scoring

The HubnSpoke team of Adam Steinhardt and Zaahn Johnson are back once again to continue their mission to drill down deep into the features of HubSpot and begin to address some of those under-utilised and misunderstood aspects of HubSpot, a powerful clo...
12.12.2016

#18 - Investigating The Misunderstood Features In HubSpot: Part 2 - Linking Bitly

HubnSpoke team of Adam Steinhardt and Zaahn Johnson return to continue their mission in this edition, to drill down deep into the features of HubSpot and begin to address some of those under-utilised and misunderstood aspects of HubSpot, a powerful clo...
6.12.2016

#17 - Investigating The Misunderstood Features In HubSpot: Part 1 - Lifecycle Stages

  HubnSpoke team of Adam Steinhardt and Zaahn Johnson embark on a new mission in this edition, to drill down deep into the features of HubSpot and begin to address some of those under-utilised and misunderstood aspects of HubSpot, a powerful cloud-bas...
30.11.2016

#16 - The "Sales" part of the HubSpot Growth Stack

In this edition of the HubnSpoke Podcast for sales and marketing professionals we take a closer look at the new Sales Tools recently revealed as part of the HubSpot CRM at Inbound 2016. HubSpot is cloud-based, sales and marketing software that provide...
22.11.2016

#15 HubsDB and Other Hidden HubSpot Features from Inbound 2016

Inbound 2016 had so many remarkable moments. In this edition of the HubnSpoke Podcast for sales and marketing professionals, we investigate some of the hidden gems of one of the biggest marketing conferences in the world. We focus on the content marke...
16.11.2016

#14 - We SWOT analyse Inbound 2016 For Sales and Marketing Professionals That Didn't Go

We discuss the remarkable HubSpot Inbound sales and marketing conference. Attended by over 19,000 people last week in Boston. Managing Director Adam Steinhardt and Social Media Expert, Zaahn Johnson was there to see the latest and greatest in sales and...
31.10.2016

#13 - How Live Chat Can Boost Your Inbound Marketing Performance

In episode 13 of HubnSpoke, we investigate Live Chat Apps that work with HubSpot, and see if they can have a postive impact on your inbound marketing efforts. Live chat is popular with the corporates of the world, so is it time for your business to ge...
24.10.2016

#12 - Why Trust Is So Important For Inbound Marketing To Be Successful

Welcome to Episode 12 of HubnSpoke. The podcast for HubSpotters and Sales and marketing people wanting to have a laugh whilst learning  Adam Steinhardt and Zaahn Johnson discuss the why having trust in your inbound marketing strategy is so important. A...
17.10.2016

#11 - 5 Unusual Ways To Get More Sales Using HubSpot

Are you interested in 5 Unusual Ways to get more sales using HubSpot? Welcome to Episode 11 of HubnSpoke with The Kingdom Managing Director Adam Steinhardt and Operations Director, Zaahn Johnson. As inbound marketing experts we are always looking to g...
26.09.2016

#10 - How to Use Social Media to Convert Leads in Your Sales Funnel. Stage 4 - Delight

HubnSpoke Episode 10 - How to Use Social Media - Stage 4 of 4 - Delight. Adam Steinhardt and Zaahn Johnson discuss how to use social media to delight your customers. Episode 10 of HubnSpoke is the final part of the 4 part series on how to use social m...
20.09.2016

#9 - How to Use Social Media to Bring People Down the Sales Funnel: Close

Welcome to the 3rd part of our 4 part series on how to use social media to convert leads in your sales funnel. Stage 3, the Close Stage. The Kingdom's Managing Director Adam Steinhardt and Zaahn Johnson discover how to grow sales from your inbound mar...
14.09.2016

#8 - How to use Social Media to Bring People Down the Sales Funnel: Convert

Now that you have attracted your customer, what’s the next step? Stage 2 is all abouthow to convert your social media fans and followers into leads. You have already attracted them using your content, now it’s time to offer them something more. Create...
12.09.2016

#07 - How to use Social Media to Bring People Down the Sales Funnel: Attract

Do you want to get the most out of your social media posts? The attract stage is the element with the potential to draw people in. Social media is a great way to share the content to begin this process. To be successful on social media your content mus...