Born To Influence: The Marketing Show | Daily interviews with super successful entrepreneurs | Marketing strategies that work!

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Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories & plain fun! And after you're done listening to your episode for the day, hop on over to BornToInfluence.com for a quick re-cap and surprise goodies!

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Website
http://www.borntoinfluence.com
Description
Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories & plain fun! And after you're done listening to your episode for the day, hop on over to http://borntoinfluence.com for a quick re-cap and surprise goodies!
Language
🇬🇧 English
last modified
2019-07-27 07:46
last episode published
2018-08-07 23:51
publication frequency
9.23 days
Contributors
Esther Kiss and Mette Muller author  
Esther Kiss and Mette Muller owner  
Explicit
false
Number of Episodes
186
Rss-Feeds
Detail page
Categories
Technology Business Education Management & Marketing Training Software How-To

Recommendations


Episodes

Date Thumb Title & Description Contributors
7.08.2018 http://static.libsyn.com/p/assets/0/5/6/7/05679b8faa03ed0f/podcast-cover.png

Divya Parekh - The five tenets of successfully achieving your goals

Divya Parekh is a four-time #1 International best-selling author, international speaker, business leadership advisor and book writing muse who has had great success with leaders, entrepreneurs, and aspiring authors.  Divya’s books and strategies have b...
Esther Kiss author
10.02.2015

Danny Iny on How to Build and Monetize Your Audience from Scratch.mp3

Welcome to our interview with Audience engagement expert Danny Iny of Firepole Marketing. Danny specializes in teaching small business owners and entrepreneurs simple and powerful tools so they can thrive in today's hyper-competitive marketplace. He te...
10.02.2015

Madelleine Avon _ Mette Muller Says Goodbye to Born To Influence

Madellaine Avond shares her insights around the ultimate re-branding experience: legally changing your name (not due to marriage).  In this interview, we talk about: - How to clean up your list when rebranding - How to attract the right kind of clients...
1.07.2014

Ep 181: Dino Dogan on Growing Your Tribe and Connecting with Influencers Online (Part 2)

Dino Dogan, CEO and founder of Triberr, shares his strategies on how to grow your tribe: how to find the right people to connect with online, how to find content to curate on your social platforms and how the trust factor differs across social networks...
1.07.2014

Ep 180: Dino Dogan on Growing Your Tribe and Connecting with Influencers Online (Part 1)

Dino Dogan, CEO and founder of Triberr, shares his strategies on how to grow your tribe: how to find the right people to connect with online, how to find content to curate on your social platforms and how the trust factor differs across social networks...
28.06.2014

Ep 179: Ben Simkin Shares His Lead Generation Secrets for Successful Online Marketing and Business Growth (Part 2)

Ben Simkin, Managing Director of BusinessNET shares how to maximize your profits from each client, how to choose the right joint venture partners, how to create recurring income and how to profit from your unconverted leads. Also, he reveals how to ma...
27.06.2014

Ep 178: Ben Simkin Shares His Lead Generation Secrets for Successful Online Marketing and Business Growth (Part 1)

Ben Simkin, Managing Director of BusinessNET shares how to maximize your profits from each client, how to choose the right joint venture partners, how to create recurring income and how to profit from your unconverted leads. Also, he reveals how to ma...
26.06.2014

Ep 177: Andrew Lermsider on How To Increase Your Website Conversions for Higher Profits (Part 2)

Andrew Lermsider, CMO at Q Link Wireless shares how he built a highly profitable business in a market that is literally on food stamps, how to create a landing page that converts, the best tools for split testing and the number one thing you must test ...
25.06.2014

Ep 176: Andrew Lermsider on How To Increase Your Website Conversions for Higher Profits (Part 1)

Andrew Lermsider, CMO at Q Link Wireless shares how he built a highly profitable business in a market that is literally on food stamps, how to create a landing page that converts, the best tools for split testing and the number one thing you must test ...
24.06.2014

Ep 175: Tyler Collins Shares his SEO Strategies (Part 2)

Tyler Collins, founder of Orange County SEO shares how to differentiate your content in an over-saturated niche, the pros and cons of buying pre-owned web sites and domain names from an SEO stand point and the truth about backlinking strategies and the...
23.06.2014

Ep 174: Tyler Collins Shares his SEO Strategies (Part 1)

Tyler Collins, founder of Orange County SEO shares how to differentiate your content in an over-saturated niche, the pros and cons of buying pre-owned web sites and domain names from an SEO stand point and the truth about backlinking strategies and the...
21.06.2014

Ep 173: Geoff Ronning on Webinars that Convert (Part 2)

Geoff Ronning, co-founder of Stealth Seminar reveals how to create profitable webinars, the four biggest mistakes webinar presenters make and how to keep your webinar quality and results consistent. Also, he reveals how to create a hook that draws peo...
21.06.2014

Ep 172: Geoff Ronning on Webinars that Convert (Part 1)

Geoff Ronning, co-founder of Stealth Seminar reveals how to create profitable webinars, the four biggest mistakes webinar presenters make and how to keep your webinar quality and results consistent. Also, he reveals how to create a hook that draws peo...
19.06.2014

Ep 171: Los Silva on Marketing StartUps and Creating Rapport with Your Community, Jungle Style (Part 2)

Los Silva, co-founder of StartUp Jungle, shares how to find out who your buyers are, how to price your initial offer and how to nurture the relationship with people on your list. Also, he reveals what corporate sponsors and advertisers are looking for...
19.06.2014

Ep 170: Los Silva on Marketing StartUps and Creating Rapport with Your Community, Jungle Style (Part 1)

Los Silva, co-founder of StartUp Jungle, shares how to find out who your buyers are, how to price your initial offer and how to nurture the relationship with people on your list. Also, he reveals what corporate sponsors and advertisers are looking for...
17.06.2014

Ep 169: Brett Campbell Shares The FaceBook Marketing Strategies That Allowed Fiit Chicks To Become the Market Leader in Australia (Part 2)

Brett Campbell, Director at Fiit Chicks shares how he built his fan base to over 185,000 people on FaceBook, how to manage a FaceBook group that leads to sales day after day and the thank you page strategy that makes your advertising pay for itself imm...
16.06.2014

Ep 168: Brett Campbell Shares The FaceBook Marketing Strategies That Allowed Fiit Chicks To Become the Market Leader in Australia (Part 1)

Brett Campbell, Director at Fiit Chicks shares how he built his fan base to over 185,000 people on FaceBook, how to manage a FaceBook group that leads to sales day after day and the thank you page strategy that makes your advertising pay for itself imm...
15.06.2014

Ep 167: Gail Woodard on Publishing Your Book to Grow Your Business (Part 2)

Gail Woodard, founder of Dudley Court Press, shares what writing a book can do for you and your business, common mistakes when self-publishing a book and the truth about ISBN numbers and why it matters. Also, she reveals creative marketing strategies f...
14.06.2014

Ep 166: Gail Woodard on Publishing Your Book to Grow Your Business (Part 1)

Gail Woodard, founder of Dudley Court Press, shares what writing a book can do for you and your business, common mistakes when self-publishing a book and the truth about ISBN numbers and why it matters. Also, she reveals creative marketing strategies f...
13.06.2014

Ep 165: Ian Brodie on Persuasion via Email and the Psychology of Conversion (Part 2)

Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition. Also, ...
12.06.2014

Ep 164: Ian Brodie on Persuasion via Email and the Psychology of Conversion (Part 1)

Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition. Also, ...
11.06.2014

Ep 163: Brandee Sweesy on Using Google Hangouts for Business (Part 2)

Brandee Sweesy, Google Hangouts expert shares how to increase engagement with your clients & customers, Google Hangouts vs YouTube Live Events and how to title your Google Hangouts correctly for great keyword search results. Also, she reveals how t...
11.06.2014

Ep 162: Brandee Sweesy on Using Google Hangouts for Business (Part 1)

Brandee Sweesy, Google Hangouts expert shares how to increase engagement with your clients & customers, Google Hangouts vs YouTube Live Events and how to title your Google Hangouts correctly for great keyword search results. Also, she reveals how t...
9.06.2014

Ep 161: Nick Nanton on Branding Yourself Like a True Celebrity Expert (Part 2)

Nick Nanton, CEO of the Celebrity Branding Agency shares what you need to have in place to build a true personal brand, the formula for succeeding with using media in your marketing and how to get your first media appearances booked. Also, he reveals h...
7.06.2014

Ep 160: Nick Nanton on Branding Yourself Like a True Celebrity Expert (Part 1)

Nick Nanton, CEO of the Celebrity Branding Agency shares what you need to have in place to build a true personal brand, the formula for succeeding with using media in your marketing and how to get your first media appearances booked. Also, he reveals h...
6.06.2014

Ep 159: Aaron Fletcher Shares His Geek-Free Content Marketing Strategies (Part 2)

Aaron Fletcher, author of Stand Out! reveals what you must do before building a web site, how small businesses can create an effective marketing and sales funnel, how to engineer referrals and reviews and how to create a content roadmap for your conten...
6.06.2014

Ep 158: Aaron Fletcher Shares His Geek-Free Content Marketing Strategies (Part 1)

Aaron Fletcher, author of Stand Out! reveals what you must do before building a web site, how small businesses can create an effective marketing and sales funnel, how to engineer referrals and reviews and how to create a content roadmap for your conten...
4.06.2014

Ep 157: Kim Walsh-Phillips on FaceBook ads, Direct Response and How She Got Dan Kennedy on Board with Social Media (Part 2)

Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out. Also, ...
3.06.2014

Ep 156: Kim Walsh-Phillips on FaceBook ads, Direct Response and How She Got Dan Kennedy on Board with Social Media (Part 1)

Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out. Also, ...
2.06.2014

Ep 155: Lars Hedenborg on Lead Generation, Productivity and Building a Successful Real Estate Business (Part 2)

Lars Hedenborg, real estate expert and the owner of  a highly successful ReMax real estate agency reveals how to use Craigslist to generate targeted leads, how often to call your prospects (depending on how long they've been in your funnel) and what to...
31.05.2014

Ep 154: Lars Hedenborg on Lead Generation, Productivity and Building a Successful Real Estate Business (Part 1)

Lars Hedenborg, real estate expert and the owner of a highly successful ReMax real estate agency reveals how to use Craigslist to generate targeted leads, how often to call your prospects (depending on how long they've been in your funnel) and what to ...
29.05.2014

Ep 153: Nathan Latka on Lead Generation from FaceBook, Heyo Style (Part 2)

Nathan Latka, founder of Heyo, shares the issue with subscription businesses and how it can help you, how he increased retention at Heyo and what most small businesses get wrong in lead generation online. Also, he reveals how to figure out your real me...
28.05.2014

Ep 152: Nathan Latka on Lead Generation from FaceBook, Heyo Style (Part 1)

Nathan Latka, founder of Heyo, shares the issue with subscription businesses and how it can help you, how he increased retention at Heyo and what most small businesses get wrong in lead generation online. Also, he reveals how to figure out your real me...
27.05.2014

Ep 151: Pam Slim on Creating a Body of Work That You Can Be Proud Of (Part 2)

Pam Slim, author of Escape From Cubicle Nation and Body of Work, talks about defining your success metrics, the myth of following your passion, the reality around finding your mission and leaving a legacy vs building a lifesyle business. Also, she shar...
26.05.2014

Ep 150: Pam Slim on Creating a Body of Work That You Can Be Proud Of (Part 1)

Pam Slim, author of Escape From Cubicle Nation and Body of Work, talks about defining your success metrics, the myth of following your passion, the reality around finding your mission and leaving a legacy vs building a lifesyle business. Also, she shar...
24.05.2014

Ep 149: Adam Spiel Shares his FaceBook Advertising Strategies for Supercharged ROI (Part 2)

Adam Spiel, the master of FaceBook advertising, shares the four things you need for a FaceBook ad strategy that works, how to use custom audiences to target hyper active fans and how to keep up with FaceBook's constant changes. Also, he reveals how to ...
23.05.2014

Ep 148: Adam Spiel Shares his FaceBook Advertising Strategies for Supercharged ROI (Part 1)

Adam Spiel, the master of FaceBook advertising, shares the four things you need for a FaceBook ad strategy that works, how to use custom audiences to target hyper active fans and how to keep up with FaceBook's constant changes. Also, he reveals how to ...
22.05.2014

Ep 147: Joe Pulizzi on How to Do Content Marketing the Right Way (Part 2)

Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content mark...
21.05.2014

Ep 146: Joe Pulizzi on How to Do Content Marketing the Right Way (Part 1)

Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content mark...
20.05.2014

Ep 145: Paul Hoffman on Creating Success with your Marketing (Part 2)

Paul Hoffman, CEO of The Success Creation Institute, shares how to plan your day to set yourself up for success, his take on positive thinking vs realistic expectations for successful marketing and how to make it easy for your customers to buy from you...
19.05.2014

Ep 144: Paul Hoffman on Creating Success with your Marketing (Part 1)

Paul Hoffman, CEO of The Success Creation Institute, shares how to plan your day to set yourself up for success, his take on positive thinking vs realistic expectations for successful marketing and how to make it easy for your customers to buy from you...
17.05.2014

Ep 143: Steve Toth Shares his SEO and Content Marketing Secrets (Part 2)

Steve Toth, Content Marketing Manager at Techwyse, reveals how to use content marketing to create credibility, how to distribute content on your site for best results in SEO, how to create an effective blogging strategy and how to re-purpose old conten...
16.05.2014

Ep 142: Steve Toth Shares his SEO and Content Marketing Secrets (Part 1)

Steve Toth, Content Marketing Manager at Techwyse, reveals how to use content marketing to create credibility, how to distribute content on your site for best results in SEO, how to create an effective blogging strategy and how to re-purpose old conten...
15.05.2014

Ep 141: John Jantsch on Selling and Marketing Duct Tape Style (Part 2)

John Jantsch, bestselling author of Duct Tape Marketing shares how to clarify your USP, what to do with customer reviews on Yelp, Amazon, etc and how to get more referrals. Also, he reveals how to stay out of price wars, how to break down your marketin...
14.05.2014

Ep 140: John Jantsch on Selling and Marketing Duct Tape Style (Part 1)

John Jantsch, bestselling author of Duct Tape Marketing shares how to clarify your USP, what to do with customer reviews on Yelp, Amazon, etc and how to get more referrals. Also, he reveals how to stay out of price wars, how to break down your marketin...
13.05.2014

Ep 139: Vinnie Tortorich on How He Became America's Angriest Trainer (Part 2)

Vinnie Tortorich shares how and why he became “Internet famous”, the key to popularity online, how he grew his podcast got 350,000 downloads per month and the pitfalls of self-publishing a book. Also, he reveals how he made 30k in just a few days as a ...
12.05.2014

Ep 138: Vinnie Tortorich on How He Became America's Angriest Trainer (Part 1)

Vinnie Tortorich shares how and why he became “Internet famous”, the key to popularity online, how he grew his podcast got 350,000 downloads per month and the pitfalls of self-publishing a book. Also, he reveals how he made 30k in just a few days as a ...
10.05.2014

Ep 137: Patrick Precourt Shares His Marketing Secrets from the Worlds of BizOpp and Personal Development (Part 2)

Patrick Precourt, founder of Life is Big, Live Big, shares how to market something intangible, how to get the prospects to convert when you're giving away too much for free and what's wrong with "doing your best". Also, he reveals how to market a perso...
9.05.2014

Ep 136: Patrick Precourt Shares His Marketing Secrets from the Worlds of BizOpp and Personal Development (Part 1)

Patrick Precourt, founder of Life is Big, Live Big, shares how to market something intangible, how to get the prospects to convert when you're giving away too much for free and what's wrong with "doing your best". Also, he reveals how to market a perso...
8.05.2014

Ep 135: Scott Britton on Effective Selling and Cold Emailing for Start-Ups and Beyond (Part 2)

Scott Britton, former exec at SinglePlatform, shares how to sell effectively to local businesses, how to use cold emailing to get your foot in the door and the perfect cold call script that works. Also, he shares what numbers to expect with the right c...